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SOLUTION · COMMERCIAL AND MONETIZATION

 

Turn audience into recurring revenue, not just traffic 

 

Advertising is no longer enough. bCube CRM lets you manage subscriptions, donors and patronage with the same rigour you apply to your content

 

Request a demo See bCube CRM

 

WHY THIS MATTERS NOW (2025 MARKET DATA)

+28%

growth in digital subscription revenue across global media, 2023–2025

+21%

average publisher ARPU, from $24 to $29 per 1,000 active users

80%

of media companies grow revenue even while losing traffic, provided they retain well

+45pts

growth in adoption of specialist CRM among digital publishers in one year

 

MEDIA COMPANIES ALREADY MONETIZING THEIR AUDIENCE WITH BCUBE

eldiario-1

 

Know every reader and act on it in real time

 

bCube CRM profiles every visitor — anonymous, registered or subscriber — by identity, behaviour, context and propensity, and decides in real time which paywall to show and which offer to make.

 

User CRM

The entire subscriber lifecycle in a single tool

 

Every step is recorded in the subscriber's history, in real time and in line with GDPR.

 

Every tool has its strength. Ours is media.

 

An honest comparison against the most common generic platforms.

Capacity Piano Salesforce Zuora bCube CRM
Integration with an editorial CMS Piano Not included Salesforce Not included Zuora Not included bCube CRM Native with bCube CMS
Subscriber/Donor/Patron Model Piano Native Salesforce Partial / requires further development Zuora Not included bCube CRM Native
Integrated dynamic paywall Piano Native Salesforce Partial / requires further development Zuora Not included bCube CRM Native with bCube CMS
Anonymous profiling + AI propensity Piano Native Salesforce Partial / requires further development Zuora Not included bCube CRM Native
Affordable price for medium-sized businesses Piano Not included Salesforce Not included Zuora Partial / requires further development bCube CRM Native

Native Partial / requires further development Not included

Like no other platform for media companies

 

A CRM built from inside the publishing business, not retrofitted to it.

 

By type of media company

 

bCube adapts to your organization's profile.

 

Explore the bCube ecosystem

 

One platform, three connected solutions

 

Turn your audience into recurring revenue

 

bCube CRM is the missing piece between the content you already publish and the revenue it can generate.

 

 

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